Tuesday, March 24th, 2020

“BACK TO NATURE” – A NEW LINE OF FUNCTIONAL WELLNESS ORGANIC CEYLON CINNAMON BEVERAGES FROM NATURE’S RARE

The world is developing at a rapid pace. While advancements in technology have become essential to the ways in which we function day-to-day, they have also sped up and exacerbated the effects of climate change. As our understanding of ethical and sustainable farming practice grows, so does our need to ensure that we are part of those solutions.

More and more, we are beginning to understand the effects we have on our bodies through what we consume. Processed foods and sugars have been pushed aside on our quest for health and replaced with fresh, organic produce and plant-based diets.

In Sri Lanka, there are several locally grown superfoods that can be taken advantage of. From spices like turmeric to the nutritionally dense water of the king coconut, this island is brimming with ways to take your health back under your control. Nature’s Rare, recognizing the wealth of wholesome, organic vegetation that the island can provide, now offers a range of sustainably-farmed hot and cold beverages that contribute to an all-around healthy lifestyle.

 

Cinnamon, the Superfood

One of Sri Lanka’s most essential spices is its cinnamon. There are two types of cinnamon available in the world: Ceylon cinnamon (also called true cinnamon), and cassia cinnamon. Like its name suggests, Ceylon cinnamon (also known as True Cinnamon) is native to Sri Lanka. Meanwhile, cassia cinnamon (also known as Chinese cinnamon), is grown widely across Eastern and Southern Asia, and is far cheaper and more commonly available in grocery stores.

The main difference between the two lies in the fact that Cassia cinnamon contains coumarin, a naturally-occurring compound that can be toxic in large doses. Studies have shown that large amounts of this spice may cause organ damage, as well as cancer. This problem does not occur with Ceylon cinnamon, which is why it is often touted as being much higher quality and safer for regular consumption.

Nature’s Rare offers a line of organic Ceylon cinnamon tea, both as a cold bottled drink and as teabags. Our Cinnamon Hot Brew sachets and bottled Pure Cinnamon Brew are certified as USDA Organic, non-GMO and 100% vegan. The practice of harvesting cinnamon from Sri Lanka’s fields for these drinks is intended to empower local communities and encourage sustainable farming practices.

 

The Health Benefits of Cinnamon

If you’re still looking for reasons to drink cinnamon tea every day, look no further. There are several health benefits associated with the spice.

  • It protects you from heart disease. Cinnamon has been shown to reduce levels of LDL cholesterol in blood (known as “bad cholesterol”), while maintaining HDL (“good”) cholesterol. Studies have also found that cinnamon may also reduce blood pressure. With cardiovascular disease being the leading cause of premature death worldwide, the choice to regularly consume cinnamon is an easy one.
  • It has potent anti-inflammatory effects. Inflammation is a necessary process that the body goes through to protect itself from foreign pathogens. However, when inflammation becomes chronic, it could potentially lead to the development of major diseases like cancer, arthritis and diabetes. Studies show that cinnamon has anti-inflammatory properties, and these effects could potentially be taken advantage of by regularly consuming cinnamon tea.
  • It can lower blood sugar. Cinnamon can lower the body’s resistance to insulin, which in turn can reduce blood sugar levels. Studies show that these effects make it a great solution for diabetic patients.
  • It could protect you from cancer. Initial studies have shown that cinnamon could be toxic to cancer cells, which inhibits their uncontrolled growth. Studies on animals have also shown that cinnamon detoxifies enzymes in the colon, protecting against further growth of existing colon cancer.

Cinnamon is beneficial to health and delicious. It’s a wonderful topping for desserts, and can make an easy addition to any morning tea. Add our Cinnamon Hot Brew sachets or bottled Pure Cinnamon Brew to your day.